I, Wendy Patton, have had a website for some time now. But it was really just this year that I started learning about SEO - Search Engine Optimization. Most real estate investors don't realize the importance of SEO for their website, but it is key for gathering your leads. When you are doing lease option investing or rent to own investing, or really any other type of real estate investing you want your site to be on the front page of Google for your area so that when those potential leads do a search on the internet they find you.
Real estate agents need this too. When home buyers and home sellers go online and do a search for their area, you want your name to be the one that comes up on the front page of Google. This is a great way to capture leads.
The great thing about SEO for real estate investing or real estate agents is that it is really extremely powerful free marketing. You can do it yourself and really reap the rewards with all of your extra leads. I'm certainly no expert in SEO, but I've realy come to realize the importance of it for my rent to own business. I strongly recommend you take the time to do some SEO for your website.
Here is a short little clip I did while at a SEO training event I just went to.
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